Rain Bird® Mexico Celebrates 20 Years
MAKING INTELLIGENT USE OF WATER, RAIN BIRD® MEXICO
CELEBRATES 20 YEARS
- Rain Bird® leads the industry in water conservation, maximizing water efficiency and saving natural resources, money and time.
- Rain Bird® has developed a wide variety of solutions that adapt to many environments.
Zapopan, Jalisco. Mexico. - With more than eight decades of worldwide experience as a leading manufacturer and supplier of irrigation products and services, Rain Bird® understands the importance of The Intelligent Use of Water, including in drought-prone Mexico.
In 2022, Rain Bird® Mexico celebrates 20 years of leadership thanks to the strategic and commercial alliance with various distributors who share the same values and interests—namely, water care, efficiency and quality of intelligent irrigation in agricultural and farmlands, golf courses, sports facilities, and commercial and residential developments, among other landscaping spaces.
The story began in 1933 in California, United States, with the LaFetra family who pioneered innovative irrigation products with the invention of the impact sprinkler, which revolutionized irrigation technology and gave rise to the Intelligent Use of Water at a global level. [Since then, Rain Bird has been awarded more than 450 patents worldwide. The Society of Agricultural Engineers in the U.S. recognized the impact sprinkler invention in 1990 and it is now acknowledged as a historic milestone.]
In Mexico, Rain Bird® was consolidated in 2002 in the city of Zapopan, Jalisco, combining three business practices—golf agricultural and landscape—to bring users better irrigation options with a higher level of quality and service and excellent offerings in training, seminars and field visits, thereby promoting a culture of intelligent irrigation.
"We are pleased to celebrate 20 years of Rain Bird® in Mexico, and rest assured, the story does not stop here, as there is still more opportunity to achieve an even more innovative and beneficial future for Mexico," said Santiago Mesa, General Manager, Rain Bird® Mexico.
Rain Bird® Mexico provides the agricultural sector with uniformity and consistency in water distribution, solutions for the harshest environments. Its high-value solutions adapt to the needs of a wide-variety of crops, from alfalfa to sugar cane.
For golf courses, Rain Bird® is the irrigation partner trusted to create the elite playing condition. With microclimate management, individual sprinkler head control with real-time communication, Rain Bird delivers increased accuracy and real water savings.
Rain Bird® Mexico offers intelligent solutions for commercial and residential landscape, with solutions designed to work in an endless number of conditions, including municipal parks and sports fields, communities or public areas, commercial properties, highways, hospitals and schools.
Rain Bird® Mexico has distinguished itself by being part of countless projects, participating in several agricultural trade shows, and irrigation events for landscapers, contractors and distributors, as well as in golf events recognized across Mexico.
"Rain Bird® products are certified by world-class water conservation programs, including Water Sense, Smart Approved WaterMark, Leadership in Energy and Environmental Design (LEED) Green Building Rating System, among others," said José Giacoia, International Business Manager, Rain Bird Latin America.
ABOUT RAIN BIRD
Based in Azusa, Calif., Rain Bird Corporation is the world's leading manufacturer and provider of irrigation products and services. Since its beginnings in 1933, Rain Bird has offered the industry's broadest range of irrigation products for farms, golf courses, sports arenas, commercial developments and homes in more than 130 countries around the globe. Rain Bird has been awarded more than 450 patents worldwide, including the first in 1935 for the impact sprinkler. Rain Bird and The Intelligent Use of Water™ are about using water wisely. Its commitment extends beyond products to education, training and services for the industry and the community. Rain Bird maintains state-of-the-art manufacturing facilities in the United States, China, and Mexico. www.rainbird.com .