The
Intelligent Use of Water™ Summit RAIN BIRD CORPORATION HOSTS SECOND
ANNUAL
INTELLIGENT USE OF WATER SUMMIT TO ADDRESS GLOBAL OUTDOOR WATER CONSERVATION
INITIATIVES AND STRATEGIES
PASADENA,
CA (January 4, 2006) – Leading environmental
and water conservation experts convened today to further
examine conservation initiatives and strategies relating
to landscape irrigation at the second annual Intelligent
Use of Water™ forum, hosted by Rain Bird Corporation,
the leading manufacturer and provider of irrigation
products and services. Held in Pasadena, Calif., the
symposium panel focused on the relationship between
water conservation and landscape water use, water conservation
policies and legislation, and potential programs and
initiatives to bring greater awareness to the need
for water conservation.
The expert panel consisted of panelists with water
conservation expertise as it relates to academia, public
and private water agencies and municipalities, media,
government, landscape architecture and agriculture,
and came on the heels of the U.N. report predicting
an eminent and devastating global water shortage by
the year 2025.
“With global water experts predicting that the
conflicts of the future will be fought over water,
it is essential that world leaders, environmental experts
and the general public be aware of the need to conserve
water,” said Rain Bird Corporate Marketing Brand
Manager Jennifer Riley-Chetwynd. “This water
conservation forum is a prime example of how Rain Bird’s
focus on water conservation extends beyond products
and services into actions that motivate our industry
partners and the public-at-large to use water in the
most efficient manner possible."
The panelists called for civic and business leaders
to communicate the need for water conservation by not
only abiding by current water conservation policies
but also by imposing stricter water regulation policies
on their own organizations to increase awareness of
the need to conserve.
The panel was held at the Pasadena Hilton Hotel and
hosted panelists from academia, public and private
water agencies and municipalities, media, government,
landscape architecture and agriculture. The two-hour
event was moderated by veteran business consultant,
Kevin Kehoe, and concluded with an open session in
which over 100 audience members were able to direct
questions to the panel members.
The panelists were: Eric Klotz,
water conservation and education section chief, Utah
Division of Water
Resources; Stuart Styles, director, Irrigation Training
and Research Center; Robert Glennon, professor, University
of Arizona, Rogers College of Law; David Minner, professor,
Iowa State University; John Neylan, manager, AGCSA
Tech, Australian Golf Course Superintendent Association;
Mark Welterlen, publisher, Grounds Maintenance magazine;
Tim Blair, program manager, Water Use Efficiency, Metropolitan
Water District of Southern California. Each panelist’s
written submission is available for download in PDF
format.
ABOUT RAIN BIRD CORPORATION
Based in Glendora, Calif., Rain Bird Corporation is
the leading manufacturer and provider of irrigation
products and services. Since its beginnings in 1933,
Rain Bird has offered the industry’s broadest
range of irrigation products for farms, golf courses,
sports arenas, commercial developments and homes
in more than 130 countries around the world. Rain
Bird has been awarded more than 130 patents, including
the first in 1935 for the impact sprinkler. Rain
Bird and The Intelligent Use of Water™ is about
using water wisely. Its commitment extends beyond
products to education, training and services for
the industry and the community. Rain Bird maintains
state-of-the-art manufacturing assembly facilities
in the United States, France, Sweden and Mexico http://www.rainbird.com.
